NKE — Nike Inc

Stock analysis, trade plans, and proprietary indicators by Trend Edge.

Trend Edge Setup Score

Trend Edge rates NKE Bearish with a Setup Score of 85, net conviction 51, actionability 142. How the Setup Score works →

Total Setup Score85
Directional BiasBearish
Net Conviction51
Actionability142 (in range)

Key signals behind this score

About Nike Inc

NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells athletic and casual footwear, apparel, equipment, accessories, and services for men, women, and kids in North America, Europe, the Middle East, Africa, Greater China, the Asia Pacific, and Latin America. The company offers its products under the NIKE, Jordan, Jumpman, Converse, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell trademarks. Read full Trend Edge analysis →

Trend Edge Proprietary Indicators

Key Metrics

Current Price$43.76
Market Cap$63.35B
Float1.18B
Shares Outstanding1.20B
P/E (Forward)24.51
P/E (TTM)20.37
Price/Sales (TTM)1.37
vs. Analyst Target+17.2% to analyst PT
Profit Margin6.70%
Operating Margin (TTM)11.95%
Revenue (TTM)$46.40B
Earnings Growth (YoY)428.30%
Dividend Rate1.6%
Analyst Target Price$51.30 (38 analysts)

Financial History

Annual Revenue & Earnings History

YearRevenueNet IncomeGross ProfitEBITDA
2021 $44.54B $5.73B $19.96B $7.73B
2022 $46.71B $6.05B $21.48B $7.78B
2023 $51.22B $5.07B $22.29B $7.34B
2024 $51.36B $5.70B $22.89B $7.80B
2025 $46.31B $3.22B $19.79B $4.98B
2026 $46.40B $3.11B $19.91B $3.95B

Recent Quarterly Revenue & Net Income

QuarterRevenueNet Income
Aug 2025 $11.72B $727M
Nov 2025 $12.43B $792M
Feb 2026 $11.28B $520M
May 2026 $10.97B $1.07B

Ownership & Float

Insider Ownership1.5%
Institutional Ownership82.3%
Short Float4.9%
% of All Funds Holding21.85%
Number of Funds Holding1,796

Current Moving Averages

Trend Edge tracks near-term, medium-term, cyclical, and secular moving averages across weekly and monthly timeframes to identify trend structure at every horizon.

TimeframeSMAValueTrend Context
Weekly10-Week SMA$43.89Near-term / short-term trend
Weekly40-Week SMA$55.04Medium-term trend
Weekly80-Week SMA$61.97Cyclical trend (business cycle)
Weekly200-Week SMA$84.72Secular trend (multi-year)
Monthly10-Month SMA$54.51Near-term monthly trend
Monthly20-Month SMA$62.52Medium-term monthly trend
Monthly40-Month SMA$79.67Secular monthly trend

Volume Shelves — Support & Resistance

Trend Edge identifies volume shelves: price zones where historically elevated trading volume creates structural support or resistance. A volume shelf forms when a disproportionate share of cumulative volume was transacted at a specific price level, making it a high-conviction anchor for future price reactions.

Price LevelTypeVolume RatioAge
$45.00 resistance 1.39x 0 months ago
$59.00 resistance 1.10x 3 months ago
$74.00 resistance 1.05x 8 months ago
$79.00 resistance 1.28x 15 months ago
$88.00 resistance 1.09x 20 months ago

Historical Earnings Reactions (124 events)

TimeframeAvg ReturnMedianWin RateBestWorst
Gap 0.62% 0.15% 51.61% 14.08% -18.11%
1 Day 0.89% 0.89% 56.45% 15.53% -19.98%
1 Week 1.07% 0.75% 54.03% 22.37% -22.44%
2 Weeks 1.47% 1.58% 55.65% 26.08% -24.29%
1 Month 1.70% 1.18% 55.28% 23.85% -22.29%

Next earnings: September 11, 2026 (59 days away)

Seasonality & Day-of-Week Patterns

Monthly Seasonality

MonthAvg ReturnWin RateSamples
Jan1.0%47.8%46
Feb0.2%56.5%46
Mar2.4%54.3%46
Apr0.3%54.3%46
May1.5%56.5%46
Jun0.6%58.7%46
Jul1.9%57.8%45
Aug0.3%53.3%45
Sep3.4%60.0%45
Oct2.0%57.8%45
Nov2.3%66.7%45
Dec2.1%51.1%45

Day-of-Week Tendencies

DayAvg ReturnWin RateSamples
Monday -0.02% 46.3% 2171
Tuesday 0.06% 47.5% 2358
Wednesday 0.17% 48.9% 2356
Thursday 0.07% 48.6% 2311
Friday 0.07% 48.8% 2296

Top Institutional Holders

Institutional holder breakdown coming soon.

Total institutional ownership: 82.3%

Insider Transactions — Smart Summary

Total insider ownership: 1.5%

12-Month Insider Activity Summary

Total Filings18
Net Value-$14.5M
Net Shares Change-86,196
% of Float-0.0%
C-Suite Filings12
Clusters Detected3

Key Insiders

NameTitleNet ValueFilingsActivity
COOK TIMOTHY D +$4.0M 2 2 buy
Hill Elliott PRESIDENT & CEO +$2.0M 2 2 buy
McCartney Philip EVP: CHIEF INN,PROD&DSG OFCR -$1.2M 1 N/A
KNUDSTORP JORGEN VIG +$1.0M 1 1 buy
SWAN ROBERT HOLMES +$1.0M 2 2 buy
Heinle Treasure EVP: CHIEF PEOPLE OFFICER -$306,461 1 1 sell
ROGERS JOHN W JR +$173,360 1 1 buy

Transaction Clusters

PeriodFilingsInsidersNet ValueSeniority
2025-08-06 – 2025-08-18 3 3 -$6.9M 3 C-suite
2025-12-23 – 2025-12-30 3 3 +$4.4M 1 C-suite
2026-04-08 – 2026-04-22 4 4 +$2.7M 1 C-suite

Significant Filings

DateInsiderTitleNet ValuePrice After
2026-04-22 Hill Elliott PRESIDENT & CEO +$1.0M Transaction at $42.27, now +3.5%
2026-04-14 COOK TIMOTHY D +$1.1M Transaction at $42.43, now +3.1%
2026-04-10 ROGERS JOHN W JR +$173,360 Transaction at $43.34, now +1.0%
2026-04-08 SWAN ROBERT HOLMES +$500,002.064 Transaction at $42.44, now +3.1%
2025-12-30 Hill Elliott PRESIDENT & CEO +$1.0M Transaction at $61.10, now -28.4%
2025-12-23 COOK TIMOTHY D +$2.9M Transaction at $58.97, now -25.8%

View full insider transaction history on Trend Edge →

AI Consult Analysis

Trend Edge's AI Consult feature delivers a comprehensive, multi-layer trade plan for Nike Inc (NKE) powered by Claude Opus — Anthropic's most capable AI model. The analysis covers five layers: technical analysis (near-term, medium-term, cyclical, and secular trend, momentum, volume shelf support and resistance, breakout and breakdown signals), qualitative analysis (business model, competitive moat, sector dynamics), insider sentiment (buy and sell signals from executive and director transactions), share stats analysis (institutional accumulation, fund positioning, short float squeeze potential), and fundamental analysis (valuation, revenue growth, profit margin, earnings quality).

AI Consult synthesizes all five layers into a single bullish or bearish thesis with explicit entry, exit, stop loss, and take profit levels — giving you a complete, AI-powered trade plan with defined risk/reward. Whether you are building a long position, initiating a short, or looking for a reversal setup, AI Consult identifies the highest-probability signal from the current trend.

Get the full AI Consult analysis for NKE on Trend Edge →