HAS — Hasbro Inc

Stock analysis, trade plans, and proprietary indicators by Trend Edge.

Trend Edge Setup Score

Trend Edge rates HAS Bullish with a Setup Score of 0, net conviction 34, actionability 0. How the Setup Score works →

Total Setup Score0
Directional BiasBullish
Net Conviction34
Actionability0 (in range)

Key signals behind this score

About Hasbro Inc

Hasbro, Inc. operates as a toy and game company in the United States, Europe, Canada, Mexico, Latin America, Australia, China, and Hong Kong. The company offers trading cards and collectibles, action figures, arts and crafts and creative play products, dolls, play sets, preschool toys, plush products, vehicles and toy-related specialty products, sports action products and accessories, and other consumer products; and licensed products, such as ap… Read full Trend Edge analysis →

Trend Edge Proprietary Indicators

Key Metrics

Current Price$95.41
Market Cap$13.20B
Float140.4M
Shares Outstanding141.0M
P/E (Forward)15.38
P/E (TTM)16.62
Price/Sales (TTM)2.65
vs. Analyst Target+14.5% to analyst PT
Profit Margin15.97%
Operating Margin (TTM)22.16%
Revenue (TTM)$4.97B
Earnings Growth (YoY)98.60%
Dividend Rate2.8%
Analyst Target Price$109.29 (14 analysts)

Financial History

Annual Revenue & Earnings History

YearRevenueNet IncomeGross ProfitEBITDA
2020 $5.47B $223M $3.18B $1.18B
2021 $6.42B $429M $3.87B $1.67B
2022 $5.86B $204M $3.45B $1.22B
2023 $5.00B -$1.49B $2.87B -$863M
2024 $4.14B $386M $2.67B $881M
2025 $4.70B -$322M $3.30B $233M

Recent Quarterly Revenue & Net Income

QuarterRevenueNet Income
Sep 2025 $1.39B $233M
Dec 2025 $1.45B $202M
Mar 2026 $1.00B $200M
Jun 2026 $1.14B $161M

Ownership & Float

Insider Ownership0.6%
Institutional Ownership100.9%
Short Float5.3%
% of All Funds Holding8.71%
Number of Funds Holding766

Current Moving Averages

Trend Edge tracks near-term, medium-term, cyclical, and secular moving averages across weekly and monthly timeframes to identify trend structure at every horizon.

TimeframeSMAValueTrend Context
Weekly10-Week SMA$88.79Near-term / short-term trend
Weekly40-Week SMA$89.65Medium-term trend
Weekly80-Week SMA$80.01Cyclical trend (business cycle)
Weekly200-Week SMA$67.50Secular trend (multi-year)
Monthly10-Month SMA$90.10Near-term monthly trend
Monthly20-Month SMA$79.82Medium-term monthly trend
Monthly40-Month SMA$69.82Secular monthly trend

Volume Shelves — Support & Resistance

Trend Edge identifies volume shelves: price zones where historically elevated trading volume creates structural support or resistance. A volume shelf forms when a disproportionate share of cumulative volume was transacted at a specific price level, making it a high-conviction anchor for future price reactions.

Price LevelTypeVolume RatioAge
$84.00 support 1.37x 0 months ago
$96.00 resistance 1.13x 2 months ago
$67.00 support 1.16x 13 months ago
$62.00 support 1.21x 14 months ago
$57.00 support 1.11x 17 months ago

Historical Earnings Reactions (124 events)

TimeframeAvg ReturnMedianWin RateBestWorst
Gap 0.03% 0.00% 48.39% 3.04% -3.06%
1 Day -0.29% -0.19% 45.97% 4.13% -8.81%
1 Week 0.13% 0.52% 54.03% 8.37% -9.03%
2 Weeks 0.18% 0.69% 56.45% 12.12% -20.57%
1 Month 0.48% 1.12% 56.91% 25.42% -55.31%

Next earnings: October 22, 2026 (58 days away)

Seasonality & Day-of-Week Patterns

Monthly Seasonality

MonthAvg ReturnWin RateSamples
Jan2.2%63.0%46
Feb4.6%63.0%46
Mar2.7%65.2%46
Apr4.7%68.1%47
May3.0%63.8%47
Jun0.5%44.7%47
Jul1.4%57.4%47
Aug0.2%54.3%46
Sep-1.8%41.3%46
Oct0.8%54.3%46
Nov3.8%69.6%46
Dec-2.2%37.0%46

Day-of-Week Tendencies

DayAvg ReturnWin RateSamples
Monday 0.08% 47.5% 2212
Tuesday 0.09% 46.1% 2401
Wednesday 0.10% 48.3% 2399
Thursday 0.06% 47.6% 2353
Friday 0.08% 49.5% 2337

Top Institutional Holders

Institutional holder breakdown coming soon.

Total institutional ownership: 100.9%

Insider Transactions — Smart Summary

Total insider ownership: 0.6%

12-Month Insider Activity Summary

Total Filings17
Net Value-$21.6M
Net Shares Change-96,351
% of Float-0.1%
C-Suite Filings15
Clusters Detected2

Key Insiders

NameTitleNet ValueFilingsActivity
Cocks Christian P Chief Executive Officer -$8.8M 1 1 sell
Hight John President, WOTC -$3.2M 3 3 sell
GOETTER GINA M EVP & CFO -$3.1M 3 3 sell
KILPIN TIMOTHY J. President, Toy, Lic & Ent -$1.4M 2 2 sell
Hamren Elizabeth -$272,784.33 1 1 sell

Transaction Clusters

PeriodFilingsInsidersNet ValueSeniority
2026-02-13 – 2026-02-23 6 6 -$6.3M 6 C-suite
2026-07-28 – 2026-07-31 4 3 -$2.8M 4 C-suite

Significant Filings

DateInsiderTitleNet ValuePrice After
2026-08-19 Hight John President, WOTC -$1.1M Transaction at $94.63, now +0.8%
2026-08-17 Hight John President, WOTC -$1.8M Transaction at $96.72, now -1.4%
2026-07-29 GOETTER GINA M EVP & CFO -$1.0M Transaction at $95.44, now -0.0%
2026-07-31 GOETTER GINA M EVP & CFO -$776,601.715 Transaction at $93.96, now +1.5%
2026-07-30 Hight John President, WOTC -$298,550.821 Transaction at $93.71, now +1.8%
2026-08-13 Hamren Elizabeth -$272,784.33 Transaction at $92.03, now +3.7%

View full insider transaction history on Trend Edge →

AI Consult Analysis

Trend Edge's AI Consult feature delivers a comprehensive, multi-layer trade plan for Hasbro Inc (HAS) powered by Claude Opus — Anthropic's most capable AI model. The analysis covers five layers: technical analysis (near-term, medium-term, cyclical, and secular trend, momentum, volume shelf support and resistance, breakout and breakdown signals), qualitative analysis (business model, competitive moat, sector dynamics), insider sentiment (buy and sell signals from executive and director transactions), share stats analysis (institutional accumulation, fund positioning, short float squeeze potential), and fundamental analysis (valuation, revenue growth, profit margin, earnings quality).

AI Consult synthesizes all five layers into a single bullish or bearish thesis with explicit entry, exit, stop loss, and take profit levels — giving you a complete, AI-powered trade plan with defined risk/reward. Whether you are building a long position, initiating a short, or looking for a reversal setup, AI Consult identifies the highest-probability signal from the current trend.

Get the full AI Consult analysis for HAS on Trend Edge →