HAS — Hasbro Inc

Stock analysis, trade plans, and proprietary indicators by Trend Edge.

About Hasbro Inc

Hasbro, Inc. operates as a toy and game company in the United States, Europe, Canada, Mexico, Latin America, Australia, China, and Hong Kong. The company offers trading cards and collectibles, action figures, arts and crafts and creative play products, dolls, play sets, preschool toys, plush products, vehicles and toy-related specialty products, sports action products and accessories, and other consumer products; and licensed products, such as ap… Read full Trend Edge analysis →

Trend Edge Proprietary Indicators

Key Metrics

Current Price$88.10
Market Cap$12.75B
Float140.8M
Shares Outstanding141.5M
P/E (Forward)15.87
Price/Sales (TTM)2.65
vs. Analyst Target+28.9% to analyst PT
Profit Margin-4.62%
Operating Margin (TTM)27.58%
Revenue (TTM)$4.81B
Earnings Growth (YoY)98.60%
Dividend Rate2.8%
Analyst Target Price$113.60 (14 analysts)

Financial History

Annual Revenue & Earnings History

YearRevenueNet IncomeGross ProfitEBITDA
2020 $5.47B $223M $3.18B $1.18B
2021 $6.42B $429M $3.87B $1.67B
2022 $5.86B $204M $3.45B $1.22B
2023 $5.00B -$1.49B $2.87B -$863M
2024 $4.14B $386M $2.67B $881M
2025 $4.70B -$322M $3.30B $233M

Recent Quarterly Revenue & Net Income

QuarterRevenueNet Income
Jun 2025 $981M -$856M
Sep 2025 $1.39B $233M
Dec 2025 $1.45B $202M
Mar 2026 $1.00B $200M

Ownership & Float

Insider Ownership0.6%
Institutional Ownership97.4%
Short Float5.3%
% of All Funds Holding9.25%
Number of Funds Holding760

Current Moving Averages

Trend Edge tracks near-term, medium-term, cyclical, and secular moving averages across weekly and monthly timeframes to identify trend structure at every horizon.

TimeframeSMAValueTrend Context
Weekly10-Week SMA$93.02Near-term / short-term trend
Weekly40-Week SMA$85.95Medium-term trend
Weekly80-Week SMA$75.15Cyclical trend (business cycle)
Weekly200-Week SMA$66.58Secular trend (multi-year)
Monthly10-Month SMA$86.44Near-term monthly trend
Monthly20-Month SMA$75.65Medium-term monthly trend
Monthly40-Month SMA$67.27Secular monthly trend

Volume Shelves — Support & Resistance

Trend Edge identifies volume shelves: price zones where historically elevated trading volume creates structural support or resistance. A volume shelf forms when a disproportionate share of cumulative volume was transacted at a specific price level, making it a high-conviction anchor for future price reactions.

Price LevelTypeVolume RatioAge
$67.00 support 1.16x 10 months ago
$62.00 support 1.21x 11 months ago
$57.00 support 1.11x 14 months ago

Historical Earnings Reactions (123 events)

TimeframeAvg ReturnMedianWin RateBestWorst
Gap 0.03% 0.00% 47.97% 3.04% -3.06%
1 Day -0.29% -0.21% 45.53% 4.13% -8.81%
1 Week 0.08% 0.52% 53.66% 8.37% -9.03%
2 Weeks 0.16% 0.66% 56.10% 12.12% -20.57%
1 Month 0.56% 1.18% 57.38% 25.42% -55.31%

Next earnings: August 8, 2026 (73 days away)

Seasonality & Day-of-Week Patterns

Monthly Seasonality

MonthAvg ReturnWin RateSamples
Jan2.2%63.0%46
Feb4.6%63.0%46
Mar2.7%65.2%46
Apr4.7%68.1%47
May3.3%65.2%46
Jun0.6%45.7%46
Jul1.1%56.5%46
Aug0.2%54.3%46
Sep-1.8%41.3%46
Oct0.8%54.3%46
Nov3.8%69.6%46
Dec-2.2%37.0%46

Day-of-Week Tendencies

DayAvg ReturnWin RateSamples
Monday 0.08% 47.5% 2200
Tuesday 0.09% 46.1% 2387
Wednesday 0.11% 48.4% 2385
Thursday 0.05% 47.5% 2339
Friday 0.08% 49.5% 2325

Top Institutional Holders

Institutional holder breakdown coming soon.

Total institutional ownership: 97.4%

Insider Transactions — Smart Summary

Total insider ownership: 0.6%

12-Month Insider Activity Summary

Total Filings12
Net Value-$18.2M
Net Shares Change-70,778
% of Float-0.1%
C-Suite Filings11
Clusters Detected2

Key Insiders

NameTitleNet ValueFilingsActivity
Cocks Christian P Chief Executive Officer -$14.2M 3 3 sell
KILPIN TIMOTHY J. President, Toy, Lic and Ent -$1.5M 2 2 sell
GOETTER GINA M EVP and CFO -$1.3M 1 1 sell
Barbacovi Holly Chief People Officer -$437,928.575 1 1 sell
Sibley Tarrant L. EVP, CLO and Corp Secretary -$277,459.857 1 1 sell
Bunge Jason M Chief Marketing Officer -$252,341.642 1 1 sell
Thomson Roberta K Chief Communications Officer -$202,825 1 1 sell

Transaction Clusters

PeriodFilingsInsidersNet ValueSeniority
2025-08-14 – 2025-08-28 4 3 -$3.2M 4 C-suite
2026-02-13 – 2026-02-23 6 6 -$6.3M 6 C-suite

Significant Filings

DateInsiderTitleNet ValuePrice After
2026-03-02 Cocks Christian P Chief Executive Officer -$8.8M Transaction at $78.06, now +12.9%
2026-02-13 GOETTER GINA M EVP and CFO -$1.3M Transaction at $103.46, now -14.8%
2026-02-17 KILPIN TIMOTHY J. President, Toy, Lic and Ent -$800,619 Transaction at $103.00, now -14.5%
2026-02-23 Barbacovi Holly Chief People Officer -$437,928.575 Transaction at $100.97, now -12.8%
2026-02-13 Bunge Jason M Chief Marketing Officer -$252,341.642 Transaction at $106.03, now -16.9%
2026-02-17 Cocks Christian P Chief Executive Officer -$3.3M Transaction at $94.89, now -7.2%

View full insider transaction history on Trend Edge →

AI Consult Analysis

Trend Edge's AI Consult feature delivers a comprehensive, multi-layer trade plan for Hasbro Inc (HAS) powered by Claude Opus — Anthropic's most capable AI model. The analysis covers five layers: technical analysis (near-term, medium-term, cyclical, and secular trend, momentum, volume shelf support and resistance, breakout and breakdown signals), qualitative analysis (business model, competitive moat, sector dynamics), insider sentiment (buy and sell signals from executive and director transactions), share stats analysis (institutional accumulation, fund positioning, short float squeeze potential), and fundamental analysis (valuation, revenue growth, profit margin, earnings quality).

AI Consult synthesizes all five layers into a single bullish or bearish thesis with explicit entry, exit, stop loss, and take profit levels — giving you a complete, AI-powered trade plan with defined risk/reward. Whether you are building a long position, initiating a short, or looking for a reversal setup, AI Consult identifies the highest-probability signal from the current trend.

Get the full AI Consult analysis for HAS on Trend Edge →