UAA — Under Armour Inc A

Founder-Led

Stock analysis, trade plans, and proprietary indicators by Trend Edge.

About Under Armour Inc A

Under Armour, Inc., together with its subsidiaries, engages designs, developing, marketing, and distributing performance apparel, footwear, and accessories for men, women, and youth. The company provides its apparel in compression, fitted, and loose fit types. It also offers footwear products for running, training, basketball, cleated sports, recovery, and outdoor applications, as well as for casual use. Read full Trend Edge analysis →

Trend Edge Proprietary Indicators

Key Metrics

Current Price$5.78
Market Cap$2.30B
Float302.6M
Shares Outstanding188.8M
P/E (Forward)48.31
Price/Sales (TTM)0.46
vs. Analyst Target+8.7% to analyst PT
Profit Margin-9.98%
Operating Margin (TTM)8.82%
Revenue (TTM)$4.97B
Earnings Growth (YoY)-98.90%
Dividend RateNone
Analyst Target Price$6.28 (26 analysts)

Financial History

Annual Revenue & Earnings History

YearRevenueNet IncomeGross ProfitEBITDA
2021 $4.47B -$549M $2.16B $153M
2022 $5.68B $360M $2.86B $668M
2023 $5.90B $374M $2.64B $399M
2024 $5.70B $232M $2.63B $372M
2025 $5.17B -$201M $2.47B $307M
2026 $4.97B -$496M $2.26B $74.2M

Recent Quarterly Revenue & Net Income

QuarterRevenueNet Income
Jun 2025 $1.14B -$2.6M
Sep 2025 $1.34B -$18.8M
Dec 2025 $1.33B -$431M
Mar 2026 $1.17B -$43.4M

Ownership & Float

Insider Ownership0.3%
Institutional Ownership111.8%
Short Float13.9%
% of All Funds Holding4.27%
Number of Funds Holding351

Current Moving Averages

Trend Edge tracks near-term, medium-term, cyclical, and secular moving averages across weekly and monthly timeframes to identify trend structure at every horizon.

TimeframeSMAValueTrend Context
Weekly10-Week SMA$5.93Near-term / short-term trend
Weekly40-Week SMA$5.57Medium-term trend
Weekly80-Week SMA$6.32Cyclical trend (business cycle)
Weekly200-Week SMA$7.44Secular trend (multi-year)
Monthly10-Month SMA$5.58Near-term monthly trend
Monthly20-Month SMA$6.48Medium-term monthly trend
Monthly40-Month SMA$7.17Secular monthly trend

Volume Shelves — Support & Resistance

Trend Edge identifies volume shelves: price zones where historically elevated trading volume creates structural support or resistance. A volume shelf forms when a disproportionate share of cumulative volume was transacted at a specific price level, making it a high-conviction anchor for future price reactions.

Volume shelf data not available.

Historical Earnings Reactions (83 events)

TimeframeAvg ReturnMedianWin RateBestWorst
Gap -0.14% 0.00% 49.40% 5.65% -19.59%
1 Day -0.87% -0.37% 40.96% 6.91% -24.42%
1 Week -1.01% -0.89% 42.17% 17.99% -22.05%
2 Weeks -1.27% -1.30% 42.68% 21.68% -21.70%
1 Month -0.93% -1.40% 43.90% 40.69% -44.54%

Next earnings: August 7, 2026 (71 days away)

Seasonality & Day-of-Week Patterns

Monthly Seasonality

MonthAvg ReturnWin RateSamples
Jan1.6%61.9%21
Feb-1.1%47.6%21
Mar-1.4%52.4%21
Apr4.0%61.9%21
May-2.1%45.0%20
Jun1.3%55.0%20
Jul5.9%60.0%20
Aug-2.4%45.0%20
Sep2.1%55.0%20
Oct0.7%50.0%20
Nov4.2%55.0%20
Dec1.7%52.4%21

Day-of-Week Tendencies

DayAvg ReturnWin RateSamples
Monday -0.05% 49.6% 966
Tuesday 0.11% 51.8% 1060
Wednesday 0.07% 50.1% 1059
Thursday 0.13% 50.6% 1038
Friday 0.05% 50.4% 1035

Top Institutional Holders

Institutional holder breakdown coming soon.

Total institutional ownership: 111.8%

Insider Transactions — Smart Summary

Total insider ownership: 0.3%

Founder-led management: Kevin Plank (President and Chief Executive Officer)

12-Month Insider Activity Summary

Total Filings2
Net Value+N/A
Net Shares Change4,976,455
% of Float1.6%
C-Suite Filings0
Clusters Detected0

Key Insiders

NameTitleNet ValueFilingsActivity
WATSA V PREM ET AL +$30.9M 2 2 buy

Significant Filings

DateInsiderTitleNet ValuePrice After
2026-01-29 WATSA V PREM ET AL +$16.4M Transaction at $6.23, now -7.2%
2026-01-26 WATSA V PREM ET AL +$14.4M Transaction at $6.17, now -6.4%

View full insider transaction history on Trend Edge →

AI Consult Analysis

Trend Edge's AI Consult feature delivers a comprehensive, multi-layer trade plan for Under Armour Inc A (UAA) powered by Claude Opus — Anthropic's most capable AI model. The analysis covers five layers: technical analysis (near-term, medium-term, cyclical, and secular trend, momentum, volume shelf support and resistance, breakout and breakdown signals), qualitative analysis (business model, competitive moat, sector dynamics), insider sentiment (buy and sell signals from executive and director transactions), share stats analysis (institutional accumulation, fund positioning, short float squeeze potential), and fundamental analysis (valuation, revenue growth, profit margin, earnings quality).

AI Consult synthesizes all five layers into a single bullish or bearish thesis with explicit entry, exit, stop loss, and take profit levels — giving you a complete, AI-powered trade plan with defined risk/reward. Whether you are building a long position, initiating a short, or looking for a reversal setup, AI Consult identifies the highest-probability signal from the current trend.

Get the full AI Consult analysis for UAA on Trend Edge →