Stock analysis, trade plans, and proprietary indicators by Trend Edge.
About Under Armour Inc C
Under Armour, Inc., together with its subsidiaries, engages developing, marketing, and distributing performance apparel, footwear, and accessories for men, women, and youth. The company provides its apparel in compression, fitted, and loose fit types. It also offers footwear products for running, training, basketball, cleated sports, recovery, and outdoor applications, as well as for casual use. Read full Trend Edge analysis →
Sector: Consumer Cyclical
Industry: Apparel Manufacturing
Exchange: NYSE
IPO Date: April 7, 2016
Headquarters: 101 Performance Drive, Baltimore, MD, United States, 21230
Founder-Led: Yes — Kevin Plank (President and Chief Executive Officer)
Key Metrics
Current Price
$5.64
Market Cap
$2.22B
Float
302.5M
Shares Outstanding
203.0M
P/E (Forward)
47.39
Price/Sales (TTM)
0.45
vs. Analyst Target
+148.2% to analyst PT
Profit Margin
-9.98%
Operating Margin (TTM)
0.41%
Revenue (TTM)
$4.97B
Earnings Growth (YoY)
-98.90%
Dividend Rate
None
Analyst Target Price
$14.00
Financial History
Annual Revenue & Earnings History
Year
Revenue
Net Income
Gross Profit
EBITDA
2022
$5.90B
$387M
$2.65B
$421M
2023
$5.86B
$374M
$2.60B
$416M
2023
$5.70B
$232M
$2.63B
N/A
2024
$5.69B
$232M
$2.63B
$405M
2025
$5.17B
-$201M
$2.47B
$307M
2026
$4.97B
-$496M
$2.26B
$74.2M
Recent Quarterly Revenue & Net Income
Quarter
Revenue
Net Income
Jun 2025
$1.14B
-$2.6M
Sep 2025
$1.34B
-$18.8M
Dec 2025
$1.33B
-$431M
Mar 2026
$1.17B
-$43.4M
Ownership & Float
Insider Ownership
9.8%
Institutional Ownership
86.0%
Short Float
7.4%
% of All Funds Holding
3.39%
Number of Funds Holding
279
Current Moving Averages
Trend Edge tracks near-term, medium-term, cyclical, and secular moving averages across weekly and monthly timeframes to identify trend structure at every horizon.
Timeframe
SMA
Value
Trend Context
Weekly
10-Week SMA
$5.78
Near-term / short-term trend
Weekly
40-Week SMA
$5.40
Medium-term trend
Weekly
80-Week SMA
$5.99
Cyclical trend (business cycle)
Weekly
200-Week SMA
$6.93
Secular trend (multi-year)
Monthly
10-Month SMA
$5.42
Near-term monthly trend
Monthly
20-Month SMA
$6.14
Medium-term monthly trend
Monthly
40-Month SMA
$6.75
Secular monthly trend
Volume Shelves — Support & Resistance
Trend Edge identifies volume shelves: price zones where historically elevated trading volume
creates structural support or resistance. A volume shelf forms when a disproportionate share of cumulative
volume was transacted at a specific price level, making it a high-conviction anchor for future price reactions.
Price Level
Type
Volume Ratio
Age
$5.00
support
1.44x
3 months ago
Historical Earnings Reactions (41 events)
Timeframe
Avg Return
Median
Win Rate
Best
Worst
Gap
0.20%
-0.17%
43.90%
5.83%
-2.59%
1 Day
-0.42%
-0.74%
43.90%
7.15%
-11.87%
1 Week
-1.40%
-2.09%
43.90%
17.80%
-11.50%
2 Weeks
-1.66%
-0.68%
45.00%
19.97%
-20.45%
1 Month
-2.38%
-2.57%
40.00%
26.75%
-44.91%
Next earnings: August 7, 2026 (71 days away)
Seasonality & Day-of-Week Patterns
Monthly Seasonality
Month
Avg Return
Win Rate
Samples
Jan
1.1%
50.0%
10
Feb
0.8%
50.0%
10
Mar
-9.2%
10.0%
10
Apr
1.5%
54.5%
11
May
-4.8%
30.0%
10
Jun
2.6%
70.0%
10
Jul
-0.9%
40.0%
10
Aug
-5.2%
30.0%
10
Sep
-1.6%
40.0%
10
Oct
-1.4%
60.0%
10
Nov
9.7%
70.0%
10
Dec
-1.1%
60.0%
10
Day-of-Week Tendencies
Day
Avg Return
Win Rate
Samples
Monday
-0.11%
47.8%
477
Tuesday
0.05%
50.1%
527
Wednesday
0.01%
47.0%
523
Thursday
-0.07%
45.2%
515
Friday
-0.04%
49.3%
515
Top Institutional Holders
Institutional holder breakdown coming soon.
Total institutional ownership: 86.0%
Insider Transactions — Smart Summary
Total insider ownership: 9.8%
Founder-led management: Kevin Plank (President and Chief Executive Officer)
Trend Edge's AI Consult feature delivers a comprehensive, multi-layer trade plan for Under Armour Inc C
(UA) powered by Claude Opus — Anthropic's most capable AI model.
The analysis covers five layers:
technical analysis (near-term, medium-term, cyclical, and secular trend, momentum,
volume shelf support and resistance, breakout and breakdown signals),
qualitative analysis (business model, competitive moat, sector dynamics),
insider sentiment (buy and sell signals from executive and director transactions),
share stats analysis (institutional accumulation, fund positioning, short float squeeze potential), and
fundamental analysis (valuation, revenue growth, profit margin, earnings quality).
AI Consult synthesizes all five layers into a single bullish or bearish thesis with explicit entry, exit,
stop loss, and take profit levels — giving you a complete, AI-powered trade plan with defined risk/reward.
Whether you are building a long position, initiating a short, or looking for a reversal setup,
AI Consult identifies the highest-probability signal from the current trend.