MORN — Morningstar Inc

Founder-Led

Stock analysis, trade plans, and proprietary indicators by Trend Edge.

About Morningstar Inc

Morningstar, Inc. provides independent investment insights for investors in the United States, Asia, Australia, Canada, Continental Europe, the United Kingdom, and internationally. It operates through five segments: Morningstar Direct Platform, PitchBook, Morningstar Credit, Morningstar Wealth, and Morningstar Retirement. The company offers managed investments, including mutual funds, exchanged traded funds, separate accounts, collective investme… Read full Trend Edge analysis →

Trend Edge Proprietary Indicators

Key Metrics

Current Price$179.64
Market Cap$6.59B
Float19.5M
Shares Outstanding38.0M
P/E (Forward)16.29
P/E (TTM)17.73
Price/Sales (TTM)2.63
vs. Analyst Target+40.5% to analyst PT
Profit Margin16.06%
Operating Margin (TTM)24.18%
Revenue (TTM)$2.51B
Earnings Growth (YoY)50.00%
Dividend Rate2.0%
Analyst Target Price$252.33 (3 analysts)

Financial History

Annual Revenue & Earnings History

YearRevenueNet IncomeGross ProfitEBITDA
2020 $1.39B $224M $833M $434M
2021 $1.70B $193M $1.00B $410M
2022 $1.87B $70.5M $1.09B $326M
2023 $2.04B $141M $1.20B $418M
2024 $2.28B $370M $1.38B $732M
2025 $2.45B $374M $1.49B $729M

Recent Quarterly Revenue & Net Income

QuarterRevenueNet Income
Jun 2025 $605M $89.0M
Sep 2025 $617M $91.6M
Dec 2025 $641M $115M
Mar 2026 $645M $107M

Ownership & Float

Insider Ownership49.3%
Institutional Ownership64.6%
Short Float7.6%
% of All Funds Holding5.04%
Number of Funds Holding414

Current Moving Averages

Trend Edge tracks near-term, medium-term, cyclical, and secular moving averages across weekly and monthly timeframes to identify trend structure at every horizon.

TimeframeSMAValueTrend Context
Weekly10-Week SMA$173.27Near-term / short-term trend
Weekly40-Week SMA$203.97Medium-term trend
Weekly80-Week SMA$256.11Cyclical trend (business cycle)
Weekly200-Week SMA$256.37Secular trend (multi-year)
Monthly10-Month SMA$204.15Near-term monthly trend
Monthly20-Month SMA$259.31Medium-term monthly trend
Monthly40-Month SMA$259.99Secular monthly trend

Volume Shelves — Support & Resistance

Trend Edge identifies volume shelves: price zones where historically elevated trading volume creates structural support or resistance. A volume shelf forms when a disproportionate share of cumulative volume was transacted at a specific price level, making it a high-conviction anchor for future price reactions.

Price LevelTypeVolume RatioAge
$201.00 resistance 1.95x 2 months ago
$216.00 resistance 1.10x 3 months ago
$232.00 resistance 1.52x 6 months ago
$261.00 resistance 1.97x 7 months ago
$312.00 resistance 1.82x 9 months ago

Historical Earnings Reactions (85 events)

TimeframeAvg ReturnMedianWin RateBestWorst
Gap -0.24% 0.04% 51.76% 2.86% -7.37%
1 Day -0.14% -0.31% 42.35% 5.23% -10.07%
1 Week -0.98% -1.02% 42.35% 11.06% -15.09%
2 Weeks -0.99% -1.24% 40.00% 18.38% -20.83%
1 Month 0.89% -0.29% 47.62% 31.50% -27.41%

Next earnings: July 18, 2026 (52 days away)

Seasonality & Day-of-Week Patterns

Monthly Seasonality

MonthAvg ReturnWin RateSamples
Jan0.3%47.6%21
Feb-0.1%47.6%21
Mar0.5%52.4%21
Apr0.8%33.3%21
May2.5%65.0%20
Jun2.1%61.9%21
Jul2.3%66.7%21
Aug1.3%57.1%21
Sep-1.7%47.6%21
Oct3.2%76.2%21
Nov2.1%66.7%21
Dec0.9%52.4%21

Day-of-Week Tendencies

DayAvg ReturnWin RateSamples
Monday -0.07% 47.9% 991
Tuesday 0.04% 49.6% 1086
Wednesday 0.10% 50.7% 1087
Thursday 0.13% 50.2% 1066
Friday 0.08% 52.4% 1063

Top Institutional Holders

Institutional holder breakdown coming soon.

Total institutional ownership: 64.6%

Insider Transactions — Smart Summary

Total insider ownership: 49.3%

Founder-led management: Joe Mansueto (Executive Chairman)

12-Month Insider Activity Summary

Total Filings33
Net Value-$84.2M
Net Shares Change-406,559
% of Float-2.1%
C-Suite Filings32
Clusters Detected0

Key Insiders

NameTitleNet ValueFilingsActivity
Mansueto Joseph D Executive Chairman -$19.8M 7 N/A
Holt Michael Chief Financial Officer +$141,756.5 2 1 buy, 1 sell
TSAY CAROLINE J -$131,090.4 1 1 sell

Significant Filings

DateInsiderTitleNet ValuePrice After
2026-03-04 Holt Michael Chief Financial Officer +$186,590 Transaction at $186.59, now -3.7%
2026-05-19 Holt Michael Chief Financial Officer -$44,833.5 Transaction at $166.05, now +8.2%
2025-12-30 TSAY CAROLINE J -$131,090.4 Transaction at $218.48, now -17.8%
2026-05-22 Mansueto Joseph D Executive Chairman -$1.7M Transaction at $173.53, now +3.5%
2026-05-20 Mansueto Joseph D Executive Chairman -$3.7M Transaction at $175.17, now +2.6%
2026-05-15 Mansueto Joseph D Executive Chairman -$2.4M Transaction at $168.66, now +6.5%

View full insider transaction history on Trend Edge →

AI Consult Analysis

Trend Edge's AI Consult feature delivers a comprehensive, multi-layer trade plan for Morningstar Inc (MORN) powered by Claude Opus — Anthropic's most capable AI model. The analysis covers five layers: technical analysis (near-term, medium-term, cyclical, and secular trend, momentum, volume shelf support and resistance, breakout and breakdown signals), qualitative analysis (business model, competitive moat, sector dynamics), insider sentiment (buy and sell signals from executive and director transactions), share stats analysis (institutional accumulation, fund positioning, short float squeeze potential), and fundamental analysis (valuation, revenue growth, profit margin, earnings quality).

AI Consult synthesizes all five layers into a single bullish or bearish thesis with explicit entry, exit, stop loss, and take profit levels — giving you a complete, AI-powered trade plan with defined risk/reward. Whether you are building a long position, initiating a short, or looking for a reversal setup, AI Consult identifies the highest-probability signal from the current trend.

Get the full AI Consult analysis for MORN on Trend Edge →