UPBD — Upbound Group Inc.

Stock analysis, trade plans, and proprietary indicators by Trend Edge.

Trend Edge Setup Score

Trend Edge rates UPBD Bearish with a Setup Score of 0, net conviction 25, actionability 0. How the Setup Score works →

Total Setup Score0
Directional BiasBearish
Net Conviction25
Actionability0 (in range)

Key signals behind this score

About Upbound Group Inc.

Upbound Group, Inc., a technology and data-driven company, provides financial solutions in the United States, Puerto Rico, and Mexico. It operates through four segments: Acima, Rent-A-Center, Brigit, and Mexico. The company also provides furniture, including mattresses, tires, consumer electronics, appliances, tools, handbags, computers, and accessories. Read full Trend Edge analysis →

Trend Edge Proprietary Indicators

Key Metrics

Current Price$19.44
Market Cap$1.08B
Float56.0M
Shares Outstanding58.3M
P/E (Forward)4.64
P/E (TTM)12.70
Price/Sales (TTM)0.23
vs. Analyst Target+45.3% to analyst PT
Profit Margin1.90%
Operating Margin (TTM)6.05%
Revenue (TTM)$4.74B
Earnings Growth (YoY)42.30%
Dividend Rate1.6%
Analyst Target Price$28.25 (8 analysts)

Financial History

Annual Revenue & Earnings History

YearRevenueNet IncomeGross ProfitEBITDA
2020 $2.81B $208M $1.67B $295M
2021 $4.58B $135M $2.24B $435M
2022 $4.25B $12.4M $2.08B $283M
2023 $3.99B -$5.2M $2.02B $291M
2024 $4.32B $123M $2.08B $339M
2025 $4.70B $73.2M $2.27B $1.74B

Recent Quarterly Revenue & Net Income

QuarterRevenueNet Income
Sep 2025 $1.16B $13.2M
Dec 2025 $1.20B $19.7M
Mar 2026 $1.22B $35.8M
Jun 2026 $1.16B $21.6M

Ownership & Float

Insider Ownership3.8%
Institutional Ownership101.4%
Short Float12.0%
% of All Funds Holding2.92%
Number of Funds Holding257

Current Moving Averages

Trend Edge tracks near-term, medium-term, cyclical, and secular moving averages across weekly and monthly timeframes to identify trend structure at every horizon.

TimeframeSMAValueTrend Context
Weekly10-Week SMA$20.12Near-term / short-term trend
Weekly40-Week SMA$19.21Medium-term trend
Weekly80-Week SMA$21.26Cyclical trend (business cycle)
Weekly200-Week SMA$26.46Secular trend (multi-year)
Monthly10-Month SMA$19.29Near-term monthly trend
Monthly20-Month SMA$21.45Medium-term monthly trend
Monthly40-Month SMA$26.66Secular monthly trend

Volume Shelves — Support & Resistance

Trend Edge identifies volume shelves: price zones where historically elevated trading volume creates structural support or resistance. A volume shelf forms when a disproportionate share of cumulative volume was transacted at a specific price level, making it a high-conviction anchor for future price reactions.

Price LevelTypeVolume RatioAge
$19.10 support 1.31x 1 months ago
$17.50 support 1.04x 3 months ago
$23.60 resistance 1.34x 9 months ago
$28.60 resistance 1.03x 17 months ago
$36.60 resistance 1.19x 23 months ago

Historical Earnings Reactions (113 events)

TimeframeAvg ReturnMedianWin RateBestWorst
Gap -0.79% 0.00% 49.56% 12.04% -29.52%
1 Day -0.49% -0.11% 46.90% 15.70% -29.95%
1 Week 0.04% 0.48% 52.21% 24.58% -26.88%
2 Weeks 0.02% 0.80% 53.98% 32.12% -29.05%
1 Month 1.54% 1.37% 55.36% 43.95% -39.60%

Next earnings: October 18, 2026 (51 days away)

Seasonality & Day-of-Week Patterns

Monthly Seasonality

MonthAvg ReturnWin RateSamples
Jan1.0%58.1%31
Feb0.5%59.4%32
Mar2.9%68.8%32
Apr6.3%56.3%32
May3.6%53.1%32
Jun3.0%59.4%32
Jul-1.1%50.0%32
Aug2.2%54.8%31
Sep-2.3%38.7%31
Oct-4.4%29.0%31
Nov3.1%61.3%31
Dec3.1%58.1%31

Day-of-Week Tendencies

DayAvg ReturnWin RateSamples
Monday 0.14% 49.8% 1495
Tuesday 0.16% 50.8% 1631
Wednesday 0.08% 49.0% 1630
Thursday -0.01% 48.5% 1599
Friday 0.01% 47.4% 1591

Top Institutional Holders

Institutional holder breakdown coming soon.

Total institutional ownership: 101.4%

Insider Transactions — Smart Summary

Total insider ownership: 3.8%

12-Month Insider Activity Summary

Total Filings6
Net Value-$339,880
Net Shares Change-6,923
% of Float-0.0%
C-Suite Filings2
Clusters Detected0

Key Insiders

NameTitleNet ValueFilingsActivity
Blasquez Anthony J EVP-RAC -$188,500 1 1 sell
BROWN JEFFREY J +$178,996.57 4 4 buy
Montrone Ralph T. EVP, Acima -$151,380 1 1 sell

Significant Filings

DateInsiderTitleNet ValuePrice After
2026-08-26 Blasquez Anthony J EVP-RAC -$188,500 Transaction at $18.85, now +3.1%
2026-07-09 BROWN JEFFREY J +$46,106.55 Transaction at $20.09, now -3.2%
2026-04-30 BROWN JEFFREY J +$45,205.89 Transaction at $19.41, now +0.2%
2026-01-08 BROWN JEFFREY J +$44,235.36 Transaction at $17.68, now +10.0%
2025-10-23 BROWN JEFFREY J +$43,448.77 Transaction at $22.27, now -12.7%
2025-09-12 Montrone Ralph T. EVP, Acima -$151,380 Transaction at $25.23, now -22.9%

View full insider transaction history on Trend Edge →

AI Consult Analysis

Trend Edge's AI Consult feature delivers a comprehensive, multi-layer trade plan for Upbound Group Inc. (UPBD) powered by Claude Opus — Anthropic's most capable AI model. The analysis covers five layers: technical analysis (near-term, medium-term, cyclical, and secular trend, momentum, volume shelf support and resistance, breakout and breakdown signals), qualitative analysis (business model, competitive moat, sector dynamics), insider sentiment (buy and sell signals from executive and director transactions), share stats analysis (institutional accumulation, fund positioning, short float squeeze potential), and fundamental analysis (valuation, revenue growth, profit margin, earnings quality).

AI Consult synthesizes all five layers into a single bullish or bearish thesis with explicit entry, exit, stop loss, and take profit levels — giving you a complete, AI-powered trade plan with defined risk/reward. Whether you are building a long position, initiating a short, or looking for a reversal setup, AI Consult identifies the highest-probability signal from the current trend.

Get the full AI Consult analysis for UPBD on Trend Edge →