NOW — ServiceNow Inc

Founder-Led

Stock analysis, trade plans, and proprietary indicators by Trend Edge.

About ServiceNow Inc

ServiceNow, Inc. provides cloud-based solution for digital workflows in the North America, Europe, the Middle East and Africa, Asia Pacific, and internationally. The company provides asset management, integrated risk management, IT service management, Operational Technology management, Security Operations, strategic portfolio management, IT operations management products; customer service management product; field service management applications;… Read full Trend Edge analysis →

Trend Edge Proprietary Indicators

Key Metrics

Current Price$102.12
Market Cap$102.81B
Float1.03B
Shares Outstanding1.03B
P/E (Forward)23.81
P/E (TTM)59.34
Price/Sales (TTM)7.36
vs. Analyst Target+39.8% to analyst PT
Profit Margin12.59%
Operating Margin (TTM)13.34%
Revenue (TTM)$13.96B
Earnings Growth (YoY)2.30%
Dividend RateNone
Analyst Target Price$142.77 (47 analysts)

Financial History

Annual Revenue & Earnings History

YearRevenueNet IncomeGross ProfitEBITDA
2020 $4.52B $119M $3.53B $453M
2021 $5.90B $230M $4.54B $729M
2022 $7.25B $325M $5.67B $768M
2023 $8.97B $1.73B $7.05B $1.29B
2024 $10.98B $1.43B $8.70B $2.23B
2025 $13.28B $1.75B $10.29B $3.00B

Recent Quarterly Revenue & Net Income

QuarterRevenueNet Income
Jun 2025 $3.21B $385M
Sep 2025 $3.41B $502M
Dec 2025 $3.57B $401M
Mar 2026 $3.77B $469M

Ownership & Float

Insider Ownership0.2%
Institutional Ownership88.6%
Short Float4.8%
% of All Funds Holding24.86%
Number of Funds Holding2,043

Current Moving Averages

Trend Edge tracks near-term, medium-term, cyclical, and secular moving averages across weekly and monthly timeframes to identify trend structure at every horizon.

TimeframeSMAValueTrend Context
Weekly10-Week SMA$95.29Near-term / short-term trend
Weekly40-Week SMA$138.78Medium-term trend
Weekly80-Week SMA$166.22Cyclical trend (business cycle)
Weekly200-Week SMA$140.35Secular trend (multi-year)
Monthly10-Month SMA$138.71Near-term monthly trend
Monthly20-Month SMA$166.60Medium-term monthly trend
Monthly40-Month SMA$149.14Secular monthly trend

Volume Shelves — Support & Resistance

Trend Edge identifies volume shelves: price zones where historically elevated trading volume creates structural support or resistance. A volume shelf forms when a disproportionate share of cumulative volume was transacted at a specific price level, making it a high-conviction anchor for future price reactions.

Price LevelTypeVolume RatioAge
$105.00 resistance 2.13x 0 months ago
$91.00 support 1.63x 0 months ago
$118.00 resistance 2.22x 2 months ago
$153.00 resistance 1.75x 3 months ago
$205.00 resistance 1.06x 9 months ago

Historical Earnings Reactions (56 events)

TimeframeAvg ReturnMedianWin RateBestWorst
Gap 1.82% 2.43% 66.07% 18.84% -23.29%
1 Day 2.43% 3.83% 71.43% 15.49% -17.75%
1 Week 2.29% 2.84% 60.71% 18.58% -22.22%
2 Weeks 2.63% 3.69% 62.50% 26.02% -34.95%
1 Month 5.39% 5.34% 67.27% 27.15% -23.25%

Next earnings: July 22, 2026 (55 days away)

Seasonality & Day-of-Week Patterns

Monthly Seasonality

MonthAvg ReturnWin RateSamples
Jan3.7%57.1%14
Feb0.2%42.9%14
Mar-0.9%50.0%14
Apr2.2%57.1%14
May2.5%61.5%13
Jun5.2%76.9%13
Jul3.5%78.6%14
Aug3.1%64.3%14
Sep1.4%50.0%14
Oct4.3%71.4%14
Nov2.2%50.0%14
Dec-0.8%50.0%14

Day-of-Week Tendencies

DayAvg ReturnWin RateSamples
Monday -0.14% 50.2% 656
Tuesday 0.09% 52.4% 719
Wednesday 0.18% 54.3% 715
Thursday 0.32% 56.6% 702
Friday 0.13% 56.1% 702

Top Institutional Holders

Institutional holder breakdown coming soon.

Total institutional ownership: 88.6%

Insider Transactions — Smart Summary

Total insider ownership: 0.2%

Founder-led management: Fred Luddy (Founder & Director), Patrick Casey (CTO & Executive VP of Dev Ops)

12-Month Insider Activity Summary

Total Filings47
Net Value-$204,453.177
Net Shares Change-24,047
% of Float-0.0%
C-Suite Filings35
Clusters Detected7

Key Insiders

NameTitleNet ValueFilingsActivity
McDermott William R Chairman and CEO +$3.0M 1 N/A
Fipps Paul President, Global Customer Ops -$1.9M 4 2 sell
Sands Anita M -$1.5M 2 2 sell
Canney Jacqueline P Chief People and AI Enblmt. Off. -$799,868.127 1 1 sell
Jackson Lawrence +N/A 2 2 sell

Transaction Clusters

PeriodFilingsInsidersNet ValueSeniority
2025-05-29 – 2025-06-05 7 6 +N/A 4 C-suite
2025-07-31 – 2025-08-14 5 3 +N/A 4 C-suite
2025-08-18 – 2025-08-21 8 8 +N/A 7 C-suite
2025-11-12 – 2025-11-19 9 5 +N/A 9 C-suite
2025-12-02 – 2025-12-09 4 3 +N/A 2 C-suite
2026-02-13 – 2026-02-25 4 3 -$2.1M 3 C-suite
2026-05-18 – 2026-05-18 3 3 -$2.0M 1 C-suite

Significant Filings

DateInsiderTitleNet ValuePrice After
2026-04-28 Canney Jacqueline P Chief People and AI Enblmt. Off. -$799,868.127 Transaction at $89.60, now +14.0%
2026-05-18 Sands Anita M -$1.5M Transaction at $90.14, now +13.3%
2026-05-18 Fipps Paul President, Global Customer Ops -$418,015.25 Transaction at $96.79, now +5.5%
2026-03-02 McDermott William R Chairman and CEO +$3.0M Transaction at $104.60, now -2.4%
2025-12-02 Jackson Lawrence +N/A N/A
2025-11-19 Fipps Paul President, Global Customer Ops +N/A N/A

View full insider transaction history on Trend Edge →

AI Consult Analysis

Trend Edge's AI Consult feature delivers a comprehensive, multi-layer trade plan for ServiceNow Inc (NOW) powered by Claude Opus — Anthropic's most capable AI model. The analysis covers five layers: technical analysis (near-term, medium-term, cyclical, and secular trend, momentum, volume shelf support and resistance, breakout and breakdown signals), qualitative analysis (business model, competitive moat, sector dynamics), insider sentiment (buy and sell signals from executive and director transactions), share stats analysis (institutional accumulation, fund positioning, short float squeeze potential), and fundamental analysis (valuation, revenue growth, profit margin, earnings quality).

AI Consult synthesizes all five layers into a single bullish or bearish thesis with explicit entry, exit, stop loss, and take profit levels — giving you a complete, AI-powered trade plan with defined risk/reward. Whether you are building a long position, initiating a short, or looking for a reversal setup, AI Consult identifies the highest-probability signal from the current trend.

Get the full AI Consult analysis for NOW on Trend Edge →