80wk Downtrend — falling+below (sma 220 vs px 177)
200wk Downtrend — falling+below (sma 283 vs px 177)
Short Attack — velZ +6.05 · age 102w×0.45 · 23.65%
RS Breakdown — momZ +1.25 · low 5w×1.00 · vs industry
About Boston Beer Company Inc
The Boston Beer Company, Inc. produces and sells alcohol beverages primarily in the United States. Its flagship beer is Samuel Adams Boston Lager. The company offers various beers, hard ciders, spirits based ready to drink beverages, distilled spirits, flavored malt beverages, and hard seltzers under the Samuel Adams, Twisted Tea, Truly, Angry Orchard, Dogfish Head, and Sun Cruiser brand names. Read full Trend Edge analysis →
Sector: Consumer Defensive
Industry: Beverages-Brewers
Exchange: NYSE
IPO Date: November 20, 1995
Headquarters: One Design Center Place, Boston, MA, United States, 02210
Founder-Led: Yes — Jim Koch (Chief Executive Officer)
Key Metrics
Current Price
$176.79
Market Cap
$1.82B
Float
6.8M
Shares Outstanding
8.3M
P/E (Forward)
17.92
Price/Sales (TTM)
0.94
vs. Analyst Target
+29.0% to analyst PT
Profit Margin
-3.15%
Operating Margin (TTM)
4.97%
Revenue (TTM)
$1.95B
Earnings Growth (YoY)
48.60%
Dividend Rate
None
Analyst Target Price
$228.01 (14 analysts)
Financial History
Annual Revenue & Earnings History
Year
Revenue
Net Income
Gross Profit
EBITDA
2020
$1.74B
$192M
$814M
$314M
2021
$2.06B
$14.6M
$798M
$129M
2022
$2.09B
$67.3M
$862M
$207M
2023
$2.01B
$76.3M
$852M
$210M
2024
$2.01B
$59.7M
$894M
$246M
2025
$2.09B
$108M
$953M
$244M
Recent Quarterly Revenue & Net Income
Quarter
Revenue
Net Income
Jun 2025
$588M
$60.4M
Sep 2025
$537M
$46.2M
Dec 2025
$508M
-$22.5M
Mar 2026
$434M
-$145M
Ownership & Float
Insider Ownership
9.2%
Institutional Ownership
95.8%
Short Float
23.7%
% of All Funds Holding
4.12%
Number of Funds Holding
339
Current Moving Averages
Trend Edge tracks near-term, medium-term, cyclical, and secular moving averages across weekly and monthly timeframes to identify trend structure at every horizon.
Timeframe
SMA
Value
Trend Context
Weekly
10-Week SMA
$181.44
Near-term / short-term trend
Weekly
40-Week SMA
$209.83
Medium-term trend
Weekly
80-Week SMA
$219.53
Cyclical trend (business cycle)
Weekly
200-Week SMA
$283.40
Secular trend (multi-year)
Monthly
10-Month SMA
$203.59
Near-term monthly trend
Monthly
20-Month SMA
$218.76
Medium-term monthly trend
Monthly
40-Month SMA
$270.17
Secular monthly trend
Volume Shelves — Support & Resistance
Trend Edge identifies volume shelves: price zones where historically elevated trading volume
creates structural support or resistance. A volume shelf forms when a disproportionate share of cumulative
volume was transacted at a specific price level, making it a high-conviction anchor for future price reactions.
Price Level
Type
Volume Ratio
Age
$212.00
resistance
1.53x
1 months ago
$301.00
resistance
1.15x
17 months ago
Historical Earnings Reactions (121 events)
Timeframe
Avg Return
Median
Win Rate
Best
Worst
Gap
-1.05%
-0.14%
38.02%
11.35%
-23.49%
1 Day
-0.09%
-0.54%
45.45%
25.94%
-26.02%
1 Week
-0.43%
-0.59%
46.28%
33.09%
-25.07%
2 Weeks
-0.09%
1.09%
57.02%
34.79%
-30.69%
1 Month
0.58%
1.31%
55.00%
32.83%
-35.82%
Next earnings: July 23, 2026 (10 days away)
Seasonality & Day-of-Week Patterns
Monthly Seasonality
Month
Avg Return
Win Rate
Samples
Jan
-1.9%
45.2%
31
Feb
-0.7%
54.8%
31
Mar
2.3%
51.6%
31
Apr
2.2%
58.1%
31
May
1.5%
54.8%
31
Jun
2.7%
61.3%
31
Jul
3.6%
63.3%
30
Aug
0.3%
46.7%
30
Sep
0.0%
56.7%
30
Oct
2.4%
63.3%
30
Nov
0.1%
56.7%
30
Dec
0.8%
38.7%
31
Day-of-Week Tendencies
Day
Avg Return
Win Rate
Samples
Monday
-0.00%
47.9%
1448
Tuesday
0.05%
47.9%
1582
Wednesday
0.00%
47.1%
1581
Thursday
0.01%
48.3%
1549
Friday
0.21%
51.1%
1542
Top Institutional Holders
Institutional holder breakdown coming soon.
Total institutional ownership: 95.8%
Insider Transactions — Smart Summary
Total insider ownership: 9.2%
Founder-led management: Jim Koch (Chief Executive Officer)
Trend Edge's AI Consult feature delivers a comprehensive, multi-layer trade plan for Boston Beer Company Inc
(SAM) powered by Claude Opus — Anthropic's most capable AI model.
The analysis covers five layers:
technical analysis (near-term, medium-term, cyclical, and secular trend, momentum,
volume shelf support and resistance, breakout and breakdown signals),
qualitative analysis (business model, competitive moat, sector dynamics),
insider sentiment (buy and sell signals from executive and director transactions),
share stats analysis (institutional accumulation, fund positioning, short float squeeze potential), and
fundamental analysis (valuation, revenue growth, profit margin, earnings quality).
AI Consult synthesizes all five layers into a single bullish or bearish thesis with explicit entry, exit,
stop loss, and take profit levels — giving you a complete, AI-powered trade plan with defined risk/reward.
Whether you are building a long position, initiating a short, or looking for a reversal setup,
AI Consult identifies the highest-probability signal from the current trend.