BC — Brunswick Corporation

Stock analysis, trade plans, and proprietary indicators by Trend Edge.

Trend Edge Setup Score

Trend Edge rates BC Bullish with a Setup Score of 38, net conviction 23, actionability 62. How the Setup Score works →

Total Setup Score38
Directional BiasBullish
Net Conviction23
Actionability62 (in range)

Key signals behind this score

About Brunswick Corporation

Brunswick Corporation designs, manufactures, and markets recreation products in the United States, Europe, the Asia-Pacific, Canada, and internationally. The company operates through four segments: Propulsion, Engine P&A, Navico Group, and Boat. The Propulsion segment provides outboard, sterndrive, inboard engines, propulsion-related controls, rigging, and propellers for boat builders through marine retail dealers under the Mercury, Mercury MerCr… Read full Trend Edge analysis →

Trend Edge Proprietary Indicators

Key Metrics

Current Price$77.90
Market Cap$5.07B
Float64.2M
Shares Outstanding65.0M
P/E (Forward)19.05
Price/Sales (TTM)0.92
vs. Analyst Target+15.8% to analyst PT
Profit Margin-2.47%
Operating Margin (TTM)4.00%
Revenue (TTM)$5.52B
Earnings Growth (YoY)6.70%
Dividend Rate1.8%
Analyst Target Price$90.18 (19 analysts)

Financial History

Annual Revenue & Earnings History

YearRevenueNet IncomeGross ProfitEBITDA
2020 $4.35B $373M $1.21B $693M
2021 $5.85B $593M $1.67B $980M
2022 $6.81B $677M $1.95B $1.18B
2023 $6.40B $420M $6.40B $735M
2024 $5.24B $130M $1.35B $619M
2025 $5.36B -$137M $1.33B $269M

Recent Quarterly Revenue & Net Income

QuarterRevenueNet Income
Jun 2025 $1.45B $59.3M
Sep 2025 $1.36B -$236M
Dec 2025 $1.33B $18.7M
Mar 2026 $1.38B $21.0M

Ownership & Float

Insider Ownership0.9%
Institutional Ownership106.2%
Short Float7.4%
% of All Funds Holding5.22%
Number of Funds Holding429

Current Moving Averages

Trend Edge tracks near-term, medium-term, cyclical, and secular moving averages across weekly and monthly timeframes to identify trend structure at every horizon.

TimeframeSMAValueTrend Context
Weekly10-Week SMA$81.46Near-term / short-term trend
Weekly40-Week SMA$76.63Medium-term trend
Weekly80-Week SMA$67.54Cyclical trend (business cycle)
Weekly200-Week SMA$75.11Secular trend (multi-year)
Monthly10-Month SMA$76.44Near-term monthly trend
Monthly20-Month SMA$67.41Medium-term monthly trend
Monthly40-Month SMA$74.75Secular monthly trend

Volume Shelves — Support & Resistance

Trend Edge identifies volume shelves: price zones where historically elevated trading volume creates structural support or resistance. A volume shelf forms when a disproportionate share of cumulative volume was transacted at a specific price level, making it a high-conviction anchor for future price reactions.

Price LevelTypeVolume RatioAge
$51.00 support 1.21x 12 months ago
$47.00 support 1.14x 13 months ago

Historical Earnings Reactions (123 events)

TimeframeAvg ReturnMedianWin RateBestWorst
Gap -0.11% 0.00% 48.78% 8.55% -10.73%
1 Day 0.32% -0.04% 49.59% 27.33% -8.05%
1 Week 1.14% 0.73% 55.28% 30.49% -18.97%
2 Weeks 2.00% 2.27% 60.16% 35.67% -26.21%
1 Month 0.72% 0.90% 52.46% 32.62% -25.75%

Next earnings: July 23, 2026 (11 days away)

Seasonality & Day-of-Week Patterns

Monthly Seasonality

MonthAvg ReturnWin RateSamples
Jan4.6%64.4%45
Feb2.2%66.7%45
Mar1.7%57.8%45
Apr3.5%57.8%45
May-0.6%51.1%45
Jun-1.8%44.4%45
Jul4.3%56.8%44
Aug-2.0%36.4%44
Sep-1.2%36.4%44
Oct0.4%61.4%44
Nov1.7%65.9%44
Dec5.3%65.9%44

Day-of-Week Tendencies

DayAvg ReturnWin RateSamples
Monday -0.05% 45.5% 2118
Tuesday 0.16% 48.2% 2301
Wednesday 0.11% 47.9% 2298
Thursday 0.05% 46.9% 2256
Friday 0.07% 47.8% 2242

Top Institutional Holders

Institutional holder breakdown coming soon.

Total institutional ownership: 106.2%

Insider Transactions — Smart Summary

Total insider ownership: 0.9%

12-Month Insider Activity Summary

Total Filings8
Net Value-$7.0M
Net Shares Change-81,091
% of Float-0.1%
C-Suite Filings4
Clusters Detected1

Key Insiders

NameTitleNet ValueFilingsActivity
FOULKES DAVID M Chief Executive Officer -$5.5M 2 2 sell
Gwillim Ryan M E.V.P. , CFO, CSO -$1.1M 1 1 sell
Dekker Christopher F E.V.P. GEN COUNSEL & SECRETARY -$435,239.78 1 1 sell
COOPER NANCY E -$62,294.18 4 N/A

Transaction Clusters

PeriodFilingsInsidersNet ValueSeniority
2026-02-06 – 2026-02-19 4 4 -$4.9M 3 C-suite

Significant Filings

DateInsiderTitleNet ValuePrice After
2026-05-27 FOULKES DAVID M Chief Executive Officer -$2.1M Transaction at $83.12, now -6.3%
2026-02-18 Gwillim Ryan M E.V.P. , CFO, CSO -$1.1M Transaction at $87.23, now -10.7%
2026-02-06 FOULKES DAVID M Chief Executive Officer -$3.3M Transaction at $86.56, now -10.0%
2026-02-09 Dekker Christopher F E.V.P. GEN COUNSEL & SECRETARY -$435,239.78 Transaction at $87.38, now -10.8%
2026-05-04 COOPER NANCY E -$15,395.84 Transaction at $79.36, now -1.8%
2026-02-19 COOPER NANCY E -$16,826.88 Transaction at $87.64, now -11.1%

View full insider transaction history on Trend Edge →

AI Consult Analysis

Trend Edge's AI Consult feature delivers a comprehensive, multi-layer trade plan for Brunswick Corporation (BC) powered by Claude Opus — Anthropic's most capable AI model. The analysis covers five layers: technical analysis (near-term, medium-term, cyclical, and secular trend, momentum, volume shelf support and resistance, breakout and breakdown signals), qualitative analysis (business model, competitive moat, sector dynamics), insider sentiment (buy and sell signals from executive and director transactions), share stats analysis (institutional accumulation, fund positioning, short float squeeze potential), and fundamental analysis (valuation, revenue growth, profit margin, earnings quality).

AI Consult synthesizes all five layers into a single bullish or bearish thesis with explicit entry, exit, stop loss, and take profit levels — giving you a complete, AI-powered trade plan with defined risk/reward. Whether you are building a long position, initiating a short, or looking for a reversal setup, AI Consult identifies the highest-probability signal from the current trend.

Get the full AI Consult analysis for BC on Trend Edge →