SSP — E. W. Scripps Co Class A

Stock analysis, trade plans, and proprietary indicators by Trend Edge.

About E. W. Scripps Co Class A

The E.W. Scripps Company, together with its subsidiaries, operates as a media enterprise through a portfolio of local television stations, national news, and entertainment networks in the United States. It operates through Local Media and Scripps Networks segments. The Local Media segment engages in the operation of broadcast television stations and related digital activities; production of over-the-air news, information, sports, and entertainmen… Read full Trend Edge analysis →

Trend Edge Proprietary Indicators

Key Metrics

Current Price$3.40
Market Cap$319M
Float54.3M
Shares Outstanding79.6M
P/E (Forward)3.63
Price/Sales (TTM)0.15
vs. Analyst Target+89.0% to analyst PT
Profit Margin-4.63%
Operating Margin (TTM)4.68%
Revenue (TTM)$2.14B
Earnings Growth (YoY)91.30%
Dividend RateNone
Analyst Target Price$6.42 (5 analysts)

Financial History

Annual Revenue & Earnings History

YearRevenueNet IncomeGross ProfitEBITDA
2020 $1.86B $269M $928M $409M
2021 $2.28B $123M $1.18B $514M
2022 $2.45B $196M $1.22B $598M
2023 $2.29B -$948M $1.01B -$599M
2024 $2.51B $146M $1.19B $576M
2025 $2.15B -$101M $725M -$49.4M

Recent Quarterly Revenue & Net Income

QuarterRevenueNet Income
Jun 2025 $540M -$36.0M
Sep 2025 $526M -$33.0M
Dec 2025 $560M -$28.5M
Mar 2026 $517M -$1.8M

Ownership & Float

Insider Ownership30.2%
Institutional Ownership68.9%
Short Float5.1%
% of All Funds Holding1.64%
Number of Funds Holding135

Current Moving Averages

Trend Edge tracks near-term, medium-term, cyclical, and secular moving averages across weekly and monthly timeframes to identify trend structure at every horizon.

TimeframeSMAValueTrend Context
Weekly10-Week SMA$4.09Near-term / short-term trend
Weekly40-Week SMA$3.30Medium-term trend
Weekly80-Week SMA$2.57Cyclical trend (business cycle)
Weekly200-Week SMA$4.57Secular trend (multi-year)
Monthly10-Month SMA$3.25Near-term monthly trend
Monthly20-Month SMA$2.54Medium-term monthly trend
Monthly40-Month SMA$3.61Secular monthly trend

Volume Shelves — Support & Resistance

Trend Edge identifies volume shelves: price zones where historically elevated trading volume creates structural support or resistance. A volume shelf forms when a disproportionate share of cumulative volume was transacted at a specific price level, making it a high-conviction anchor for future price reactions.

Price LevelTypeVolume RatioAge
$1.90 support 1.95x 5 months ago
$1.30 support 2.91x 13 months ago

Historical Earnings Reactions (121 events)

TimeframeAvg ReturnMedianWin RateBestWorst
Gap -0.26% 0.00% 42.15% 5.82% -11.16%
1 Day -0.46% -0.11% 46.28% 33.16% -25.39%
1 Week -0.06% -1.09% 43.80% 67.19% -22.91%
2 Weeks -0.20% -0.99% 45.45% 73.05% -36.09%
1 Month 0.51% 0.19% 50.00% 154.57% -45.66%

Next earnings: July 27, 2026 (60 days away)

Seasonality & Day-of-Week Patterns

Monthly Seasonality

MonthAvg ReturnWin RateSamples
Jan-2.1%47.4%38
Feb1.1%52.6%38
Mar1.4%52.6%38
Apr3.0%57.9%38
May-0.7%56.8%37
Jun2.3%67.6%37
Jul1.4%50.0%38
Aug-2.6%34.2%38
Sep0.0%55.3%38
Oct2.8%57.9%38
Nov2.8%57.9%38
Dec3.7%71.1%38

Day-of-Week Tendencies

DayAvg ReturnWin RateSamples
Monday 0.10% 47.8% 1797
Tuesday -0.05% 46.4% 1959
Wednesday 0.07% 46.0% 1956
Thursday 0.08% 47.6% 1920
Friday 0.07% 46.8% 1913

Top Institutional Holders

Institutional holder breakdown coming soon.

Total institutional ownership: 68.9%

Insider Transactions — Smart Summary

Total insider ownership: 30.2%

12-Month Insider Activity Summary

Total Filings3
Net Value+N/A
Net Shares Change-252,615
% of Float-0.5%
C-Suite Filings0
Clusters Detected1

Key Insiders

NameTitleNet ValueFilingsActivity
McCabe Molly E -$1.1M 1 1 sell
Granado Geraldine Scripps +$257,814.117 1 1 buy
Brickner Samantha J. +$4,460.665 1 1 buy

Transaction Clusters

PeriodFilingsInsidersNet ValueSeniority
2026-05-14 – 2026-05-22 3 3 -$855,313.06

Significant Filings

DateInsiderTitleNet ValuePrice After
2026-05-15 Granado Geraldine Scripps +$257,814.117 Transaction at $3.54, now -4.0%
2026-05-14 Brickner Samantha J. +$4,460.665 Transaction at $3.53, now -3.8%
2026-05-22 McCabe Molly E -$1.1M Transaction at $3.42, now -0.6%

View full insider transaction history on Trend Edge →

AI Consult Analysis

Trend Edge's AI Consult feature delivers a comprehensive, multi-layer trade plan for E. W. Scripps Co Class A (SSP) powered by Claude Opus — Anthropic's most capable AI model. The analysis covers five layers: technical analysis (near-term, medium-term, cyclical, and secular trend, momentum, volume shelf support and resistance, breakout and breakdown signals), qualitative analysis (business model, competitive moat, sector dynamics), insider sentiment (buy and sell signals from executive and director transactions), share stats analysis (institutional accumulation, fund positioning, short float squeeze potential), and fundamental analysis (valuation, revenue growth, profit margin, earnings quality).

AI Consult synthesizes all five layers into a single bullish or bearish thesis with explicit entry, exit, stop loss, and take profit levels — giving you a complete, AI-powered trade plan with defined risk/reward. Whether you are building a long position, initiating a short, or looking for a reversal setup, AI Consult identifies the highest-probability signal from the current trend.

Get the full AI Consult analysis for SSP on Trend Edge →