NRC — National Research Corp

✨ Hidden Gem

Stock analysis, trade plans, and proprietary indicators by Trend Edge.

About National Research Corp

NRC Health provides analytics and insights to measure and improve patient and employee experience for healthcare organizations in the United States. The company offers market experience solutions, a subscription-based services for improved tracking of awareness, perception, and consistency of healthcare brands; assessment of differentiators; and segmentation tools to evaluate the needs, wants, and behaviors of communities through assessments. Read full Trend Edge analysis →

Trend Edge Proprietary Indicators

Key Metrics

Current Price$19.08
Market Cap$434M
Float12.0M
Shares Outstanding22.5M
P/E (Forward)17.21
P/E (TTM)48.15
Price/Sales (TTM)3.13
Profit Margin6.52%
Operating Margin (TTM)16.00%
Revenue (TTM)$139M
Earnings Growth (YoY)-44.00%
Dividend Rate0.6%

Financial History

Annual Revenue & Earnings History

YearRevenueNet IncomeGross ProfitEBITDA
2020 $133M $37.3M $84.1M $50.8M
2021 $148M $37.5M $95.6M $56.7M
2022 $152M $31.8M $94.5M $49.3M
2023 $149M $31.0M $92.6M $46.0M
2024 $143M $24.8M $86.1M $41.3M
2025 $137M $11.6M $77.4M $30.2M

Recent Quarterly Revenue & Net Income

QuarterRevenueNet Income
Jun 2025 $34.0M -$106,000
Sep 2025 $34.6M $4.1M
Dec 2025 $35.2M $1.8M
Mar 2026 $34.8M $3.2M

Ownership & Float

Insider Ownership49.0%
Institutional Ownership49.7%
Short Float3.7%
% of All Funds Holding1.33%
Number of Funds Holding109

Current Moving Averages

Trend Edge tracks near-term, medium-term, cyclical, and secular moving averages across weekly and monthly timeframes to identify trend structure at every horizon.

TimeframeSMAValueTrend Context
Weekly10-Week SMA$17.72Near-term / short-term trend
Weekly40-Week SMA$16.25Medium-term trend
Weekly80-Week SMA$15.84Cyclical trend (business cycle)
Weekly200-Week SMA$28.53Secular trend (multi-year)
Monthly10-Month SMA$16.29Near-term monthly trend
Monthly20-Month SMA$15.83Medium-term monthly trend
Monthly40-Month SMA$26.63Secular monthly trend

Volume Shelves — Support & Resistance

Trend Edge identifies volume shelves: price zones where historically elevated trading volume creates structural support or resistance. A volume shelf forms when a disproportionate share of cumulative volume was transacted at a specific price level, making it a high-conviction anchor for future price reactions.

Price LevelTypeVolume RatioAge
$13.30 support 1.21x 1 months ago
$20.50 resistance 1.27x 2 months ago
$12.40 support 1.14x 8 months ago
$11.50 support 1.11x 11 months ago
$26.50 resistance 1.11x 20 months ago

Historical Earnings Reactions (52 events)

TimeframeAvg ReturnMedianWin RateBestWorst
Gap 0.01% 0.04% 50.00% 3.86% -5.00%
1 Day -0.37% -0.33% 44.23% 16.02% -16.47%
1 Week 0.81% -0.07% 48.08% 20.67% -21.96%
2 Weeks 0.64% 0.68% 55.77% 30.74% -29.34%
1 Month 0.19% -0.10% 49.02% 48.77% -49.52%

Next earnings: July 17, 2026 (52 days away)

Seasonality & Day-of-Week Patterns

Monthly Seasonality

MonthAvg ReturnWin RateSamples
Jan0.5%53.8%13
Feb-4.6%38.5%13
Mar-0.6%38.5%13
Apr0.7%53.8%13
May2.5%50.0%12
Jun3.6%61.5%13
Jul2.5%53.8%13
Aug-0.7%46.2%13
Sep-1.1%46.2%13
Oct1.9%46.2%13
Nov2.0%53.8%13
Dec0.8%53.8%13

Day-of-Week Tendencies

DayAvg ReturnWin RateSamples
Monday 0.17% 51.9% 613
Tuesday 0.18% 53.2% 673
Wednesday -0.26% 48.4% 668
Thursday -0.03% 48.4% 655
Friday 0.09% 52.3% 656

Top Institutional Holders

Institutional holder breakdown coming soon.

Total institutional ownership: 49.7%

Insider Transactions — Smart Summary

Total insider ownership: 49.0%

12-Month Insider Activity Summary

Total Filings2
Net Value+$108,162.27
Net Shares Change8,771
% of Float0.1%
C-Suite Filings2
Clusters Detected0

Key Insiders

NameTitleNet ValueFilingsActivity
HARRISON SHANE R EVP and Chief Financial Officer +$98,162.4 1 1 buy
Freeman Jordan Nicole Chief Accounting Officer +$9,999.87 1 1 buy

Significant Filings

DateInsiderTitleNet ValuePrice After
2026-02-19 HARRISON SHANE R EVP and Chief Financial Officer +$98,162.4 Transaction at $12.27, now +55.5%
2025-08-04 Freeman Jordan Nicole Chief Accounting Officer +$9,999.87 Transaction at $12.97, now +47.1%

View full insider transaction history on Trend Edge →

AI Consult Analysis

Trend Edge's AI Consult feature delivers a comprehensive, multi-layer trade plan for National Research Corp (NRC) powered by Claude Opus — Anthropic's most capable AI model. The analysis covers five layers: technical analysis (near-term, medium-term, cyclical, and secular trend, momentum, volume shelf support and resistance, breakout and breakdown signals), qualitative analysis (business model, competitive moat, sector dynamics), insider sentiment (buy and sell signals from executive and director transactions), share stats analysis (institutional accumulation, fund positioning, short float squeeze potential), and fundamental analysis (valuation, revenue growth, profit margin, earnings quality).

AI Consult synthesizes all five layers into a single bullish or bearish thesis with explicit entry, exit, stop loss, and take profit levels — giving you a complete, AI-powered trade plan with defined risk/reward. Whether you are building a long position, initiating a short, or looking for a reversal setup, AI Consult identifies the highest-probability signal from the current trend.

Get the full AI Consult analysis for NRC on Trend Edge →